This past Thursday night, while unconfirmed reports spread regarding a shooting at Brown University, CNN’s Kaitlan Collins took to social media, pointing out the conflicting information and guiding the public to her network’s 9pm newscast.
Even though the network is hardly a impeccable news source, her message resonated for a lot of people. It is one of the organizations where you can find grounded and largely reliable reporting – particularly during crises like the one developing near a New Hampshire storage facility.
A Vulnerable State During a Business Tug-of-War
However the news network, now 45 years old, finds itself in a vulnerable situation as two huge media corporations vie for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the future of CNN has been drawn into a major game of corporate ownership, instead of as a question of what benefits the news-consuming public.
“Here is one more case of the profound systemic issues with origins in decades of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a academic specializing in media policy at the Penn.
The conjecture about who will own Warner Bros Discovery – is it going to be Netflix or Paramount Skydance? – misses a more important point.
“It is often framed as a financial tale with powerful individuals as the central actors, but there is scant discussion of the common good,” Pickard explained.
A Further Element: The Former President
This situation is further muddied by Donald Trump’s opinions about a network he has long portrayed as perhaps his primary “fake news” foe.
Remember the cries of “CNN sucks!” at his rallies, his administration’s punitive withdrawal of reporter Jim Acosta’s press credentials, or his tense exchanges with Collins in official meetings.
Trump now claims that CNN needs new ownership. Many see this as a desire for ownership that will insulate him from negative coverage and examination. That is a factor in why he appears to favor Paramount Skydance, which has made a unsolicited offer.
Trump has reason to prefer that company more. For one thing, it is led by David Ellison, son of the ally of Trump Larry Ellison, one of the world’s richest people.
The company, owner of CBS News, also recently appointed the right-leaning Bari Weiss, noted for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
A Possibility of Continued Turmoil
Notably, if Netflix prevails, CNN and other cable outlets would first be spun off into a standalone company. Such a move could be a welcome development to many at the network, but it’s not exactly a guarantee of stability. That arrangement could set up CNN for a future sale. There is no finish line.
In the view of Timothy Wu, a lot of this is illegal, anyway. The well-known analyst of big tech’s dominance wrote recently that anti-trust laws should disallow both deals.
“Either merger would be harmful to the country, and both should be opposed by anti-trust authorities,” Wu recently wrote.
The Bigger Issue and a Path Forward
No matter the outcome regarding CNN, the bigger problem remains.
“Our current system is a highly structure that undermines democracy, but we must resist a sense of powerlessness,” Pickard said. Regulatory choices – from the 1930s and 1940s – helped to build this overly commercial monster, and new policy decisions can address it.
Is this likely in an era where the Federal Communications Commission chair refuses to acknowledge that the agency is independent? Overhaul is very unlikely now, but that should not imply it will never happen.
Initiatives that bolster independent news organizations, aid local journalism, fund public media, and outlaw the consolidation of media power in very few hands are within reach – they are vital for a healthy democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN shouldn’t be tools in the most recent acquisition battle.